against apps featuring 'overtly sexual' content
From The Telegraph:
Apple has banned thousands of apps from the App Store, blaming inappropriate content.
Apple has removed around 5,000 apps from its App Store, including some that it claims feature "overtly sexual" content.
Dozens of developers received a message from Apple stating that the company was refining the guidelines under which the App Store operates, and that content that it had "originally believed to be suitable for distribution" were now no longer deemed appropriate, following "numerous complaints from customers about this type of content".
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