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Friday, March 16, 2012
Ten Percent Never Delete Their eMail
A new study claims Britons are ‘digital hoarders’ who use their email inboxes to record their lives.
Larger inboxes and free email accounts mean that pressure to delete email has diminished rapidly in recent years. Although Google was the first to offer so-called ‘infinite’ storage for its Gmail accounts, all major providers now follow a similar approach.
Microsoft estimates that the average inbox will receive 14,600 emails in 2012. It says that consumers are opting in to received a growing number of newsletters, deals and updates, which it classifies as neither spam nor authentic email. The so-called ‘greymail’, makes up around 80 per cent of the average inbox. Newsletters alone have increased by 300 per cent in the last 12 months, the company claims.
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My Comment: I am one of those who is guilty in not deleting his mail (I do delete spam).
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