When the search engine Wolfram Alpha launched earlier this year, the interest was huge. Enticed by a well-oiled publicity machine, web users swamped the site and its servers were overwhelmed. Then everything went quiet – so quiet that it was easy to imagine that Alpha would follow countless Google wannabes to the great search engine directory in the sky.
That was to reckon without Stephen Wolfram, a physicist famous for creating and selling the mathematics software Mathematica and for his pioneering but controversial work on cellular automata.
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