Monday, February 9, 2009

Motivating Minds -- Why People Procrastinate


From The Economist:

People procrastinate when asked to think in the abstract

TO SOME there is nothing so urgent that it cannot be postponed in favour of a cup of tea. Such procrastination is a mystery to psychologists, who wonder why people would sabotage themselves in this way. A team of researchers led by Sean McCrea of the University of Konstanz, in Germany, reckon they have found a piece of the puzzle. People act in a timely way when given concrete tasks but dawdle when they view them in abstract terms.

Dr McCrea and his colleagues conducted three separate studies. First they recruited 34 students who were offered €2.50 ($3.30) for completing a questionnaire within the subsequent three weeks. Half of the students were then sent an email asking them to write a couple of sentences on how they might go about various activities, such as opening a bank account or keeping a diary. The others were asked to write about why someone might want to open a bank account or keep a diary.

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