From The New York Times:
If you cheated on your spouse, would you admit it to a researcher?
That question is one of the biggest challenges in the scientific study of marriage, and it helps explain why different studies produce different estimates of infidelity rates in the United States.
Surveys conducted in person are likely to underestimate the real rate of adultery, because people are reluctant to admit such behavior not just to their spouses but to anyone.
In a study published last summer in The Journal of Family Psychology, for example, researchers from the University of Colorado and Texas A&M surveyed 4,884 married women, using face-to-face interviews and anonymous computer questionnaires. In the interviews, only 1 percent of women said they had been unfaithful to their husbands in the past year; on the computer questionnaire, more than 6 percent did.
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