Friday, August 21, 2009

Entertainment Weekly To Embed Video Ad In Print Magazine



From Popular Science:

Last year Esquire rolled out an e-ink cover to celebrate the mag's 75 anniversary and introduced moving pictures (well, scrolling text and flashing images, at least) to the world of print. Next up: talkies. Yesterday, CBS and Time Inc. announced a video ad set to appear in the September 18 issue of Entertainment Weekly.

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