The overall ownership rate is 1.6 Apple products per American household, according to a new survey.
Half Of U.S. Households Own At Least One Apple Product -- CNN
(Mashable) -- Apple has taken firm root in America. Just over half of all households in the country own at least one Apple product, a new survey says, showing just how far the reach of the company has come in the last decade.
At the turn of the 21st century, Apple was in rough shape. It had narrowly avoided bankruptcy, and Steve Jobs' return as CEO a few years earlier was turning the company around, but the market share of its products -- then almost exclusively Mac computers -- was dismal, at about 2% worldwide.
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My Comment: Impressive. In my own home I have a Mac and an iPod.
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