From Epicenter/Wired:Google’s been taking it on the chin from traditional publishers (i.e., News Corp. chairman Rupert Murdoch) a lot lately. So it should come as no surprise that the search giant has come up with a new way for media sites to throw up a digital checkpoint where money or credentials can be demanded from readers who got there in a Google search.
It’s probably also no accident that the latest initiative came less than 24 hours after Murdoch railed yet again against Google and its ilk. That rant continues no matter how many times Google tells content owners how to keep their content out of Google searches.
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